• Skip to main content
  • Skip to footer
  • Buyer Persona Services
    • Buyer Persona Research
    • Persona Activation Workshop
    • Audience Alignment + Action
    • Insider Insight Sales Training
    • Masterclass
    • Have Adele Speak at Your Event
    • See All Services
  • About Us
  • Resources
    • Buyer Persona Book
    • Example Buyer Persona
    • Buyer Persona Templates
    • See All Resources
  • Blog
Contact Us
Persona Activation Workshop PDF

Click to View Full Graphic

Persona Activation Workshop

When your personas are built with our unique methodology, you will know what your buyers want at every step in their buying journey. The next step is to put your personas to work, aligning your teams around a plan to prove that your unique value is aligned with your buyer’s expectations.

In this live online workshop, we will work with your solution experts to build a statement of value in response to every one of your buyer’s goals, concerns and questions.

We will roll up our sleeves during three online sessions, working through a three-step process that:

  • Produces unique value propositions based on your capabilities and how well they resonate with buyers
  • Ensures that your marketing message and content positions your solution as an exact match for your buyers’ needs
  • Matches the topics your buyers are researching with answers that demonstrate your competitive strengths
  • Aligns your sales team and/or partner channels with a buyer-focused view of the marketing strategy
  • Positions your company to deliver the best buying experience in your industry

We hope you will contact us to schedule a time to talk about your needs.

Questions? Speak with a persona research expert

Contact Us

Footer

Founded in 2010 so that you can know your buyers’ personas through actionable insights into their entire buying experience.

Featured Posts

Customers Buy Drills, Not Holes – How to prove your benefits with a focus on features

Results of Authentic Buyer Personas

For Breakthrough Results, Demand Authentic B2B Personas

Bay Bridge Collapse

How Are Your Buyers Reacting to COVID-19?

  • Services
  • Resources
  • About Us
  • Blog
  • Contact Us

Copyright © 2021 · Buyer Persona