Buyer Persona Services
We offer a comprehensive set of services to ensure that every sales and marketing interaction leads your prospective customers closer to the realization that you have the ideal solution for their needs.
Buyer Persona Research
Through unscripted, double-blind interviews with recent buyers in your target market, we will gather fundamental insights for; your persona profile, what triggers their decision, what they are specifically looking for, what obstacles they face, their buying decisions, who was involved in the buying decision and clarity about how many personas you actually have and need to market to.
Persona Activation Workshop
In our interactive Persona Activation workshop, your team will learn how to build highly engaging value propositions, mapped to the buying journey you are trying to influence. Through this online facilitation, we will work with your team to ensure that what you have to say aligns with what your buyers want to hear, when they want to hear it and even where you should be reaching them.
