This is a big day for all of us and we are excited to share the news. BPI has joined KS&R, a leading research and consulting services firm that helps…
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Public Relations
Buyer personas get personal
Working on a buyer persona for a chief information officer last week, my client listed the predictable pain points on the flip chart — shrinking budgets, conflicting priorities, legacy solutions…
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New Rules of Marketing Available Live
Marketers interested in online marketing, thought leadership and PR need to check out the recently announced Pragmatic Marketing seminar, the New Rules of Marketing. The seminar is led by David…
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